I help businesses grow with clarity in brand, communication and operation.

Alibem has 25 years in the market, specialized in pork protein production, with presence in over 40 countries. The rebranding focused on strengthening ties with the Brazilian market, positioning the brand as the link between field production and the consumer's table. Flavors that connect histories and cultures — logistical efficiency and sustainability translated into real care and trust. Visually, the brand balances industrial scale with closeness to the end consumer.

ULT is a dietary supplement and wellness brand, aimed at those seeking high performance, longevity, and an active lifestyle. The challenge was balancing two opposing registers in communication: the vigor of physical achievement and the technical-scientific rigor of the formulations. Two worlds that rarely converse, but that define the category. Visually, the brand translates this balance into an easily digestible system — technical without being cold, direct without losing sophistication.

Rare is an artisanal atelier from Ribeirão Preto, specialized in custom jewelry and luxury items. The strategic focus was to translate the brand's purpose — eternizing meanings in authentic jewelry — into a communication that sustains the collaborative process and high artisanal standard as value axes. The visual system operates in the balance between tradition and authorship: recognizable as high-end jewelry, yet with its own gesture.

T3 Automotive Intelligence is a forward-thinking workshop in a market that lacks specialized labor. The strategic focus was twofold: operate as a generalist in the present while gradually becoming recognized as a specialist in 3-cylinder engines. A shop that not only resolves the visible but delivers precise diagnostics — a complete and long-term perspective on the vehicle. The identity sustains this technical positioning, preparing the brand for the specialized recognition to come.