Bowl

Bowl is an audiovisual production company from Ribeirão Preto, created to communicate dynamically with a community of contemporary entrepreneurs. The name carries the idea of movement within a concave form — the curve of a skate ramp, an accelerating graph, a lens. The range of possible readings is not accidental: it is the starting point for an identity that adapts to whatever it communicates. In practice, the visual identity behaves like the production company: it changes shape without losing its center.